By now, all of us have become experts on virtual webinar clients such as Zoom, Skype and Webex. However, what more can we do to improve our experience? Here are five underutilised features that would make your virtual event successful.
With people still afraid to leave their homes due to the pandemic, companies must beef up their digital branding strategies to retain their clientele. Here is why.
Now that we are all working remotely, it is doubly important for us to optimise our digital customer experience. Long gone are the days where clients correspond in person – we now value processing information at our own speed. Here are six ways to make sure your organisation does not lose out on the digital front.
There is no doubt that online events feel robotic and detached compared to their in-person counterparts. When everyone is attending via their screens, it is easy to switch off – literally and figuratively. To make sure you keep your audience engaged, you must make the event personable. Here is how.
Mistakes are normal, but precautions must be taken to make sure we avoid making them as much as possible. Here are some common branding mistakes and how to avoid committing them.
With most of the workforce telecommuting, businesses had to find new ways to conduct meetings. Here’s what we think the future holds for business meetings.
Knowing every nook and cranny of a company’s customer journey should be mandatory. The following is a brief guide to customer journey mapping and its importance in your business strategy.
Reinventing your brand is one of the best ways to differentiate your company from the competition. Here are five free things you could do to establish a strong company brand.
The travel trade show ITB Asia has never been cancelled in the 12 years since its inception – until now. Due to the COVID-19 pandemic, Messe Berlin (Singapore) is shifting the Asia-Pacific B2B event online. To make sure your company can run events according to plan, we must adopt digitalisation. Here is how.